How to Create Event Sites That Wow Attendees
Best practices for design and personalization.
Tuesday, June 3, 2025
12:00 PM (UTC-04:00) Eastern Time (US & Canada)
Customer Marketing @ Swoogo
Are you (and your attendees) getting everything you can out of your event site?
From your overall site layout to the nitty-gritty details like registration flows, speaker sessions, agenda builders, and sponsor showcases, your event site is your one-stop shop for building excitement and driving conversions.
Don’t let it be “just okay.”
Join us for tactical tips, best practices, and fresh ideas to turn your event site from fine to fire.
Speakers
Owner
Named one of the BizBash Top 250 Event Designers and Producers in Canada, Trish has been producing events for over 30 years. Trish is a champion of developing fresh talent. She believes in the importance of embracing new technology and finding ways to blend it with the latest event industry trends.
Head of Event Technology
Well-versed in event technology, Peter Christidis excels in managing all aspects of live event technical requirements, ranging from web development and software, to connectivity and internet solutions. His proficiency in both physical and virtual event technical management coordination ensures smooth experiences for all attendees.
Creative Lead
Creative Lead, Pro Services at Swoogo. With 25+ years across agency, nonprofit, startup, and tech, I turn brands into vivid stories—mixing strategy, bold ideas, and a dash of fun. Off hours, I like to style homes (and humans) and inspire my two fearless daughters.
What You'll Learn
🎯 Start with your event goals: Learn how to align event outcomes to your site design, layout, copy, and registration flow.
🙋♂️ One size fits all? One size fits none. Find out how adding personalization across the entire attendee journey can remove barriers and boost registrations.
💡 Real-life examples, tactical tips: We’ll break down real-world event sites and registration flows to show how you can create stunning sites that keep attendees’ user experiences top of mind.